Price Range
$1,000 - $20,000

Speaker Since


Benjamin Shaw

Great leadership is not just a position, as much as it is a decision.


Ben Shaw is a licensed tattoo artist of more than 22 years. With a passion for tattooing, he works to promote prosperity within his industry through public speaking, education, and charity.

Ben is the owner of Archetype Tattoo in Albuquerque, NM and the former chairman of the New Mexico board of body art practitioners.

He is currently an APT (Alliance of Professional Tattooists) board member and Chair for the APT Pigment Committee, working to navigate the upcoming new federal law MOCRA (modernization of cosmetic regulation act).

Ben is also a member of the AFDO (association of food and drug officials) body art committee, a member of NEHA (national environmental health association) Body Art model code committee, and a member of the ESTP (European society of tattoo and pigment research).

He is an industry advocate, fighting for safe tattooing and against over-regulation.

Program Descriptions

Indelible: Leadership Principles that Last

Great leadership is not just a position, as much as it is a decision. A choice to look over people, NOT down on them. Great leaders are always mindful of their actions and how they affect those around then. Those that surround this type of leader emulate a culture of personal excellence.

This all stems from how the leader leads themselves… when no one is looking or paying attention. How they communicate with themselves internally and treat themselves externally. How they deal with fear, failure, and discomfort. This can be the deciding factor if a company, team or venture will stand the test of time and succeed, or crumble from internal erosion.

Here you will learn some key principles to guide yourself and your people, from within. Challenging your beliefs on fear, discomfort, self-discipline and leading yourself and others by finding your inner voice and compass. You will be given strategies on how to identify your limiting beliefs and how to use them, instead of using you. You will learn where to find internal honesty and what fits and flows with your personality.